How comparison works
A short explanation of how we find and rank prices, so you know exactly what the numbers on a product page mean.
Gathering prices
For each product we track listings from the retailers we partner with across Europe. Each listing has a base price in the retailer's local currency, plus details like pack size and shipping options.
We match listings to a single product so that, where possible, you are comparing the same item rather than near-duplicates.
Working out the landed price
To rank options fairly we estimate a landed price: the item price plus the typical cost of getting it to the region you have selected. That can include shipping and, where relevant, currency conversion.
The retailer offering the lowest landed price for your region is shown first. Other retailers are listed below so you can weigh up delivery speed, bundle deals or loyalty perks for yourself.
Why prices can differ from the retailer
Prices move constantly, and promotions, stock and shipping rules change throughout the day. We refresh regularly, but there may be a gap between what we show and what you see at checkout.
In this demo, figures are illustrative sample data. Always treat the retailer's own page as the final word on price and availability.